Japan Partnership for Circular Economy

Japan Partnership for Circular Economy

casestudy

"WH-1000XM5" wireless noise-canceling headphones featuring recycled plastic and environmentally conscious packaging

[Company / organization] Sony Group Corporation

Starting period

June 2022​

Description of technology and business model

We have developed a recycled plastic that has both a high recycled material ratio and high quality and have adopted this recycled plastic for the resin material used in several parts(*1) of the headphone body. The percentage of recycled material used in the recycled plastic varies depending on the color but is over approximately 85% for each color. We have also achieved zero plastic packaging (*2), the individual product cartons are made of “Original Blended Material,” a sustainable paper material made from bamboo, sugarcane fibers, and post-consumer recycled paper collected in the market. 

*1 Recycled materials used for products are subject to change. 

*2 Materials used for coating and adhesion are excluded.

URL​

https://www.sony.co.uk/electronics/eco/packaging